| Digital Foundation | Digital Management | Digital Partnership | |
|---|---|---|---|
| Foundation & Ongoing Strategy Management Meetings | Quarterly | Bi-Monthly | Monthly |
| Premium, High-Speed Hosting & Security | ✔ | ✔ | ✔ |
| Real-Time Website Reporting & Monthly Audits | ✔ | ✔ | ✔ |
| Ongoing Quality Assurance | ✔ | ✔ | ✔ |
| Website Enhancements & Maintenance | 10 Hours | 20 Hours | 20 Hours |
| SEO Foundation | 15 Pages | 30 Pages | |
| Content Deliverables* | ✔ | ||
| E-Newsletters* | ✔ | ||
| Social Media Management* | ✔ | ||
| Google Ads Management* | ✔ | ||
| Videos – Animated or In-Person* | ✔ | ||
| Pricing (Monthly) | $625/month | $1,000+/month | $2,500+/month |
| Pricing (Annual) | $7,500/year | $12,000+/year | $30,000+/year |
* Our Digital Partnership Program is designed to align with your unique marketing objectives. Deliverables are thoughtfully customized based on your specific agreement. The examples above reflect some of the most common solutions tailored to meet the needs of our typical clients.
Foundation & Ongoing Strategy Management
- Dedicated Project Manager and domestic Website Developer
- Initial strategy meeting to establish short term and long term goals
- Meetings with B2B to check progress and adjust strategy as needed
- Note: we are easily accessible in the interim between meetings
- Emergency support as needed
- Priority website edits (most completed within 48 hours of request)
- Progress tracked using real-time, online Status Report shared via Google Sheets
Premium, High-Speed Hosting & Security
- Fully managed high-performance website hosting
- High-security servers
- Global content delivery network (CDN)
- Web application firewall
- Email form software setup and management
- Form testing for deliverability assurance
- Daily database backups, weekly full website & webserver backup
- Server exclusivity – only known and verified clients on B2B servers
- High-Speed - up to 300% faster page load times!
- SSL (https) setup and management
- Website uptime monitoring
- DNS control panel management including technology renewals, subdomain management, IP whitelisting, and other IT-type requests
- Guaranteed domain name registration and renewal
- WordPress Security
- Login protection
- Daily malware scans
- File change scans
- Brute force protection
Real-Time Website Reporting & Monthly Audits
- Real-Time, transparent, interactive online reporting using Google Looker Studio – combines data from your Google properties - GA4/Google Ads/Google Search Console
- Overall website activity
- Sources of website activity
- Conversion tracking (custom setup)
- Most popular webpages
- Most popular keywords
- Domestic and international activity
- Google Ads – performance, keywords, geography, demographics
- Advanced website health and intelligence reporting (monthly pdf)
- Website performance – activity, sources, geography
- Google insights – pages in index, page speed, backlinks
- Ongoing technical audit – broken links, broken images, server issues
- Google keyword tracking – where you rank for your keywords
- Competitor intelligence – where your competitors rank on Google and who links to them
Ongoing Quality Assurance
- Cookie Compliance - Domestic and International privacy policy & management
- Web Form SPAM Blocker - Akismet automatically blocks spam form submissions and comments using machine learning
- WordPress software update management
- Monthly website error reporting & resolution
- Page speed optimization
- Encrypted password storage
- Secure archive containing all website files, images, content provided by or created for the client
- Shopping cart functionality audit (if applicable)
Website Enhancements & Maintenance
- 10-20 hours of priority edits (additional hours can be purchased if necessary)
- Dedicated, domestic Website Developer
- No anonymous ticketing system!
- Enhancement suggestions based on strategy and results
SEO Foundation
- Meta tags review and content optimization following proprietary best-practices
- Up to 15-30 pages included
- Additional pages can be quoted
- Website Monitoring Service using Google Search Console
- Analysis of website and suggestions for improvements based on reporting results
Content Development and Promotion
- Collaborate with client to establish a list of content deliverables to support the digital strategy. Common examples of content types include:
- Web pages
- Blog posts
- Infographics
- Figures
- Etc.
- Client interview and content collection
- Content development with client collaboration/reviews/edits
- Promote content on appropriate digital platforms. Examples include:
- Your website/blog
- E-Newsletter
- Social media platforms
- Trade shows
- Etc.
Google Ads Management
- Program setup using approved budget by client
- All fees incurred from Google are paid by client directly to Google (credit card on file with Google required)
- Ongoing program optimizations for optimum:
- Exposure
- Price per click
- Click-through rate
- Rankings
- Keyword management
- And more
- Bing Advertising available as well
3D Animated Video Production
- Fully managed production including collaboration with client to outline ‘storyboard’ covering the concept, script, production, delivery
- HD quality
- Voiceover – selection of VO actors is provided
- Unlimited revisions
- Approval-based process at milestones to ensure satisfaction
- Source material requested from client:
- Discussion with client
- 3D CAD files provided by client
- Original images from client as needed
Company Overview Video Production
- (1) Video - Total Edited Runtime ~2-3 minutes
- Project ideation/concept creation, script writing assistance (as needed)
- Travel to one location within the continental US
- Up to 8 hours filming on location
- Drone footage capture (if permitted by FAA & weather)
- 1st cut within 4 weeks of the filming date
- Royalty-free music tracks used
- Up to 3 rounds of edit revisions
- 2-3 thumbnail options presented and tailored to obtain the winning selection
- DELIVERABLES: (1) video file with full rights to use in perpetuity, (1) thumbnail file, an accurate caption file to be uploaded to YouTube (with instructions how to upload), a video "hero header" that can be used on the home page, runs 20-40 seconds
- NOT INCLUDED: raw footage, more than 1 day of filming
Social Media Management